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On January 8th, the “Mayland Group Brand Strategy Upgrade Launch Ceremony and the signing ceremony of the Mayland M·LIVE Plaza Global Business Cooperation Brand” with the theme of “Good Growth” was held in Mayland Resort Hotel Guangzhou. Liu Yuanbing, Chairman of the Board of Mayland,Gordon Liu, Executive Director, and other leaders of the Group, Tianhe District Leader, Guangdong Real Estate Association President Wang Wei, China Shopping Association Shopping Center Development Committee Director Guo Zengli, World Top 500 Enterprise Wal-Mart Representative, the world's largest The home appliance brand IKEA representative and brand merchants from all over the world witnessed the event and experienced the concept and strategic layout of the Mayland Group's innovative and beautiful life, witnessing the opening of the new era of the Mayland Group! The national mainstream media was invited to participate in the conference and follow up the report.

At the event, Mayland Group officially launched a new brand positioning and diversified layout strategy. At the same time, Mayland Group’s first large-scale commercial project, Mayland M·LIVE Plaza, officially signed a Wal-Mart Group’s Sam’s Club. IKEA, working together to reshape the new business landscape in South China, has aroused great concern and heated discussion in the industry and the media!

Diversified layout, build a new blueprint for "Lifelong Devotion"

At the beginning of the conference, Liu Yuanbing, Chairman of Mayland Group, took the lead in giving a speech to the guests. He reviewed the development concept of Mayland Group, which was established in the “City of Life”, and hopes to create a dream city for “one-life city” for thousands of people. In 2006, Guangzhou North finally became the dreamland of Liu Yuanbing. The Chinese version of “The City of Life” – Mayland City International Community was born.

"Because of the times, the rise of the situation", Chairman Liu Yuanbing attributed the achievements of Mayland to the opportunities given by the times. Therefore, the Group has been moving forward and constantly exploring new directions, from deep farming development to diversified development. Just as the theme of the event is “beautiful growth”, Merrill Lynch has grown from a beautiful bud in the heart of Chairman Liu Yuanbing’s heart. Giant trees. In 2018, the brand of Mayland Group was upgraded in an all-round way. With the new positioning of “Quality Service Provider” and the firm belief of “Merlin Foundation, Lifelong Devotion”, the people’s longing for a better life was continuously realized.

Chairman Liu Yuanbing highlighted the group's first large-scale commercial project, Mayland M·LIVE Plaza, and will officially meet with consumers nationwide and around the world this year. And said that the project is a milestone masterpiece of the Mayland Group's business segment.

"The Mayland Group has grasped the theme of the times, united the strength of forging ahead, and embarked on a new journey." As the Governor of the Provincial Housing Association, Wang Wei will speak.

As a new generation of post-90s business leaders in the real estate industry,Gordon Liu，CEO of Merrill Lynch Group, paid tribute to his father’s persistence in quality and his dedication to real estate. He also released Mayland Group in the form of a full English speech. The foundation brand's new brand positioning and development strategy, and in-depth interpretation of the "Mayland Group, a lifetime of piety" brand belief.

He said that the Group has always adhered to the brand concept of “rewarding life and writing classics”, expanding from a single business to a diversified industry, from residential development to urban operation, relying on its own high-quality resources in residential development and other related fields. Mayland Group actively seeks diversified development with an international vision and transforms the industry. The industry involves six sectors: housing, business travel, business, public, agriculture and health.

In 2018, Mayland Group's new positioning of “Quality Service Provider”, with its visionary, honest and wise, courageous and determined style, and forward-looking layout strategy, builds on residential development as the core and focuses on the tourism industry. Agriculture is a key strategy to cultivate business, commercial, hotel, property, construction and other collaborative development, and actively expand the corporate strategy of investment in education, health care, Internet technology, industry and financial funds, and build a sustainable and healthy development of the "all-round quality life chain" ".

Pay tribute to humanity and sincerity. Mayland Group is committed to bringing a better life experience and humane care to hundreds of millions of Chinese families, becoming the most humane and attractive enterprise and actively promoting the development of Chinese cities.

Multi-format, experience is king! Mayland M·LIVE Plaza is about to shine in Guangzhou's second CBD!

As the director of China Merchants Union Guo Zengli said, China's commercial real estate, especially the shopping center, has undergone tremendous changes. As a composite commercial carrier that combines the various attributes of real estate, commerce, finance and society, it actually shoulders such a sacred function and mission as the bearer of a better life.

He stressed that the development of commercial real estate in China will have new impetus and new strength, and new enterprises will continue to enter this field. China's commercial real estate has become more and more high with the increasing density of project layouts, the increasing types of projects, and the threshold for entry. The stock market is already a very obvious feature. In such a big environment, Mayland Group enters such a brand-new market and can seize the commanding heights of the market by virtue of its latecomer advantage. After Mayland M·LIVE Plaza is put into the market, it will be able to form a close relationship with the market, with consumers, and with merchants. Through service innovation and business innovation, it will become a beautiful landscape in China's shopping centers. Become a model and representative of commercial facilities and promote urban development.

At the ceremony, Xiao Huanjun, the head of Mayland M·LIVE Plaza, gave a detailed introduction to the Mayland M·LIVE Plaza Project. He said that Mayland M·LIVE Plaza is positioned as a one-stop shopping mall for families. It is a unique shopping mall with a total planned building area of over 280,000 square meters. It is one of the few metropolitan-level large-scale comprehensive hotels in the region. shopping center.

Exclusive business district, regional "Center position", strong advantage. The project is located at the intersection of Tianhe District and Huangpu District of Guangzhou. The subway Sanxi Station is covered, the Guangzhou International Finance City is connected to the west, and the Huangpu Lingang Business District is adjacent to the east. In 2017, the government work report of the “two sessions” of Guangzhou City stated: “To build the International Financial City – the second central business district (Guangzhou Second CBD) with the Huangpu Lingang Economic Zone as the core.” The project is in the second CBD. The core position is the first stop of the Guangzhou City Dongjin Strategy. It is the core location of the world-class urban agglomeration in Guangzhou, connecting Dongguan, Shenzhen and Hong Kong.

With the strong rise of Guangzhou's second CBD and the continuous upgrading of surrounding residential communities, Mayland M·LIVE Plaza will bring more high-quality living facilities to more than one million high-end family and urban elites in the region. And business service experience, the future business value is immeasurable!

In terms of business creation, Mayland M·LIVE Plaza has its own characteristics! It will cover top ten formats such as boutique retail, shoes and clothing, children's playground, children's training, specialty catering, home, technology and entertainment. Famous brands at home and abroad have settled in to build fashion shopping, fashion catering, movie entertainment, cultural and creative reading, children. Seven core experiences of growth, trend sports and art exhibitions. The project will also support the construction of thousands of square meters of public squares to provide recreational and public facilities for residents of the surrounding communities.

Mayland M·LIVE Plaza has attracted a lot of attention and heated discussion in the industry with its innovative format and strong location advantages. Today, Mayland M·LIVE Plaza will also officially sign a contract with brands from all over the world to create a new business landscape in South China!

Mayland M·LIVE Plaza signed Sam's Club & Ikea Home to reshape the new business landscape in South China!

At the meeting, Luo Guojian, Vice President of Mayland Group, and Yu Liqin, Regional Director of South China Region of Wal-Mart (China) Investment Co., Ltd., and Garry Magee, President of IKEA Real Estate China, signed a formal signing ceremony, marking the official entry of Sam's Club and IKEA in the Mayland M·LIVE Plaza!

Patrice Dreano, vice president of IKEA Retail China, was very happy to share the feelings of cooperation with the guests. He said: "We finally decided to open a brand new IKEA store in Merrill Lynch M. LIVE, which is expected to be a more spacious shopping place. With a high-quality shopping experience and convenient shopping mall location, IKEA will work with Merrill Lynch Group to create a new gathering place for Guangzhou citizens and jointly promote the long-term development of the surrounding business formats."

“I am very pleased to cooperate with the Mayland Group. During this period, we have already felt the professionalism and enthusiasm of Merrill Lynch in business management. In 2020, Sam’s Club will be grandly opened, together with the Mayland Group. The people of Guangzhou bring a better shopping experience and quality service.” At the meeting, Mr. Huang Jianing, Vice President of China Real Estate Development of Wal-Mart (China) Investment Co., Ltd., is full of confidence in the development of Sam's member store after entering the M&A world.

It is reported that IKEA is leading the first phase of the project with a 21,000 square meter flagship store. This is the third IKEA store in Guangzhou, with an estimated annual flow of more than 4 million people. Sam's member store will be in the second phase of the project, with a construction area of about 20,000 square meters. As the world's largest high-end member-owned store, it will bring the best quality products from the world to the middle-to-high-end family consumers with an annual income of over 500,000 in Guangzhou. After the opening, it will radiate people within the range of 7-10 km, and the annual passenger flow is expected to exceed 3.5 million. It will effectively enhance the image and economic value of regional business grades and create an infinite future for business.

Wal-Mart's Sam's Club and IKEA, the two international retail giants at the same time in the same shopping center, which is rare in the shopping center, its brand awareness and influence will bring huge flow to the Mayland M·LIVE Plaza. More importantly, the two international brands provide high-quality goods and shopping experiences for different consumer groups, so that the social service value of Mayland M·LIVE Plaza has been greatly improved. Mayland M·LIVE Plaza will be well deserved. Being a lifestyle center and becoming a functional facility that cannot be separated from urban development indicates that Mayland M·LIVE Plaza will be expected to become a beautiful landscape in the Chinese shopping mall industry.

Mayland M·LIVE Plaza is built by Mayland Group and is also a commercial project of Mayland Group. The emergence of Mayland M·LIVE Plaza will add a lot of color to the Mayland Group! The Mayland Group has made more people in the country “stay well” and “ Mayland M·LIVE Plaza” to enable more people to improve their quality of life and taste and achieve a better life.

It is understood that Mayland M·LIVE Plaza will be grandly opened in August 2019! An international experience shopping mall is about to turn out, let us wait and see!